Grayscale
Silhouetted images of hands and people help to humanize our brand.
Hands
People
Monochromatic
Monochrome images can provide a more branded photographic style than full-color images.
Multiply effect
By using the “multiply” effect in Brandcast, full-color or black-and-white photos can be made to appear translucent—which is a key concept expressed in our abstract “jewel” mark. The resulting duotone-style images can more often be used as a background for text without sacrificing legibility.
[Brandcast light blue]
[Brandcast red]
[Brandcast yellow]
[Brandcast green]
Photo collages
Another branded background for text can be created by layering photos with the monochrome or multiply effect applied. Textures or patterns can be included in the collages as well.
Mock-ups
Full-color photography of computers and handheld devices offer a realistic display of sample sites. Screen captures of individual pages can be mocked up to show a family or group of similar sites.
Multi-device mockups
Multi-site mockups
